Jo Royle is Senior Lecturer and Subject Leader for Communication and Publishing within the Aberdeen Business School at the Robert Gordon University and is Undergraduate Programme Manager in the field. She lectures on Electronic Publishing and Consumer Publishing at both undergraduate and postgraduate levels; and has supervised and carried out research in these areas, and gained related external funding from sources including the Arts and Humanities Research Board and British National Bibliography Research Fund. In particular this research has focused on the role of online branding for consumer publishers and change management issues associated with multimedia publishing for children. She gained internal funding from the RGU Research Development Initiative and this has been focused on research in branding and the community in bookselling. Research funding from Elsevier has underpinned a recent project on international Chinese co-authorship. She was previously Editorial Manager of an independent consumer publishing house.